AI visibility
A rank tracker watches a list of links. When a buyer asks an AI assistant which supplier to use, there is no list, only one answer with a few names in it. SearchLift measures that answer, on the questions you choose. That is AI visibility, and it is the first half of ChatGPT SEO.
You give SearchLift the questions your buyers really put to an assistant, such as "best coffee subscription for office teams". It asks all five assistants with web search on, which is how the real apps answer, not the bare model. What comes back is what a customer would have seen.
Every check records, per assistant and per question, whether your brand was named at all, where it sat in the answer, and whether it was recommended or just mentioned. That becomes your AI visibility score, tracked over time, with the date of every fix you applied marked on the line.
AI assistants rarely cite a rival homepage. In live accounts they lean on trade blogs, directories, marketplaces, Reddit and YouTube. SearchLift keeps the exact pages each assistant used, so when you are missing you can see which third-party page is doing the talking, and whether your own site was among the sources at all.
For every question you lose, the competitor that won is named. The competitor gap analysis then fetches the page the assistant cited, compares it with yours, and tells you what an article would need to contain to win the answer back. That plan feeds straight into the article studio.
AI assistants sometimes state things about a business that are simply wrong: an old address, a discontinued product, a price from two years ago. SearchLift checks every answer against the facts you hold, flags the mistake on the dashboard, and sends one alert email per new problem, never a flood.
Visits whose referrer or campaign tags point to an AI assistant are counted on their own, so you can see which assistant is sending people, and, where site analytics are available, what share of all your traffic that now is. The work stops being a theory.
Questions
AI visibility is how often, and how well, AI assistants name your business when a buyer asks them a question in your category. SearchLift measures it per assistant and per question: named or not, the position you held, who was named instead, and the sources each answer used.
A rank tracker records your position in a list of links for a keyword. An AI assistant does not return a list; it writes one answer with a handful of names and sources in it. SearchLift records that answer, per assistant, per question, so you can see whether you were in it, where, and who was chosen instead.
ChatGPT SEO is the work of getting your business named and recommended in ChatGPT answers. This screen is the measurement half: it shows whether ChatGPT names you today, which pages it used, and who it named instead. The audit and fixer are the other half, and both cover Claude, Perplexity, Gemini and Grok too.
ChatGPT, Claude, Perplexity, Gemini and Grok. The free plan tracks Gemini; every paid plan tracks all five.
Web search, on purpose. The real assistants search the web before answering a buying question, so asking the bare model would measure the wrong thing. Web search also lets SearchLift keep the sources each assistant used.
One on the free plan, two on Plus, three on Premium, four on Enterprise and six on Platinum. Each one is put to every assistant on your plan, monthly on the free plan and every two weeks on paid plans, and every answer is recorded.
Yes. Each assistant’s own wording is shown on the AI Visibility screen, including what it says a good choice in your category needs, so you can see the bar it is judging you against.
Also on the platform
The free plan includes a real AI SEO audit and one tracked AI visibility question. No card.