Writing
AI SEO, written plainly.
Plain writing on AI SEO, ChatGPT SEO and AI visibility: how the AI assistants choose what to say, what Google actually requires, and what a site can do about either. Every figure is sourced.
- AI visibility9 min read
Peec AI alternatives: what $95 a month tracks, and what it leaves out
Peec AI publishes three monthly prices from $95 and lets each plan track three AI models. Which assistants those three can be, which two are held back for Enterprise, and how to price an alternative honestly.
September 30, 2026 - Technical9 min read
How to optimize a Webflow site for AI search
Webflow puts the settings that decide what ChatGPT, Claude and Perplexity can read on four different screens, two of them behind a paid plan, and all four behind a publish. Here is the pass, in order.
September 30, 2026 - AI visibility9 min read
Otterly alternatives: what $29 a month actually meters
Otterly.AI publishes three monthly prices and meters them in search prompts. What a prompt buys on the $29 Lite plan, which assistants are add-ons on every tier, and how to decide what you are actually paying for.
September 29, 2026 - AI visibility9 min read
Profound alternatives: the price moved behind a demo
Profound’s pricing page now publishes two tiers, a free seven-day Trial and a Custom Enterprise plan, and nothing in between. What that means if you were about to buy it, what you actually have to replace, and how to choose.
September 25, 2026 - AI visibility9 min read
How to get your products into ChatGPT shopping
Shopify and Etsy catalogs are already integrated. Every other store applies to share a product feed. Here are the nine fields OpenAI’s spec requires, what OpenAI says decides which product appears, and how to check your own catalog today.
September 22, 2026 - AI visibility9 min read
How to show up in ChatGPT answers: fix one page first
Start with a buyer question and a page that can answer it. Use this rewrite worksheet to separate verifiable business facts from claims, then measure mentions, citations and visits separately.
September 20, 2026 - AI visibility9 min read
ChatGPT SEO: how to get cited, using only what OpenAI documents
ChatGPT SEO has an eligibility half and a ranking half. OpenAI publishes the first one in full and almost nothing about the second. This is what the documentation actually says, and what to do with it.
September 17, 2026 - AI visibility8 min read
Does ChatGPT recommend your business? How to find out in ten minutes
A repeatable check that tells you whether ChatGPT names your business when a buyer asks, who it names instead, and which pages it used. No tool required for the first pass.
September 13, 2026 - AI visibility8 min read
Best AI SEO platforms in 2026, ranked by what they cost to track all five assistants
Every published price for seven AI SEO platforms, read off their own pricing pages on 12 September 2026. The ranking is by one objective test: the cheapest plan that tracks ChatGPT, Claude, Perplexity, Gemini and Grok.
September 12, 2026 - AI visibility10 min read
What is AI SEO? A plain guide to generative engine optimization (GEO)
AI SEO, which researchers call generative engine optimization or GEO, is the work of getting a business named and cited inside AI-written answers. Here is what the research measured, what Google says it does and does not require, and where it really differs from normal SEO.
September 11, 2026 - AI visibility7 min read
How to check what ChatGPT, Claude and Gemini say about your business
A method you can run by hand this afternoon, the three reasons a single check misleads, and what to record so the numbers mean something next month.
September 11, 2026 - Technical8 min read
AI crawlers and robots.txt: which tokens to allow if you want to be cited
GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot, Claude-SearchBot, Claude-User, PerplexityBot, Perplexity-User and Google-Extended, each quoted from its owner’s documentation, with a robots.txt you can copy.
September 11, 2026 - Technical7 min read
llms.txt: what the spec actually says, and whether your site needs one
The file format from the proposal itself, Google’s statement that no AI text file is required for AI Overviews, and the narrow case where writing one is still worth twenty minutes.
September 11, 2026 - Technical9 min read
The Search generative AI control: the new setting that decides if Google can cite you
Google finished rolling this out to every site on 31 August 2026. It is the first real eligibility gate for AI Overviews and AI Mode, it lives in Search Console settings, and most site owners have not looked at it.
September 11, 2026 - Technical8 min read
Do AI crawlers execute JavaScript? What GPTBot and ClaudeBot actually see
If your content arrives via JavaScript, the assistant quoting your competitor may simply never have seen yours. Here is how to test what each crawler receives, in ten minutes, without a tool.
September 11, 2026 - AI visibility7 min read
Does schema markup help you get cited in AI search? What Google actually says
The confident answer everywhere is yes. Google’s own documentation says there is no special markup you need. Both can be true, and the difference is where the money is.
September 11, 2026 - Search Console8 min read
Find keyword cannibalization in Search Console, without buying a tool
Two of your pages are competing for the same query and Google is picking a different winner each week. The data to prove it is already in Search Console. Here is the exact procedure.
September 11, 2026 - Search Console8 min read
Content decay: finding the pages quietly dying in Search Console
Total traffic looks flat, so nothing looks wrong. Underneath, a third of your articles are sliding and a few new ones are covering for them. Here is how to see it, and how to tell decay from AI Overview absorption.
September 11, 2026
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